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How the audit works

Enter any public domain and get a full site-map inventory plus a tracker beacon scan — here's exactly what happens, step by step.

Four steps, zero setup

  1. Enter a domain. Type any public domain (for example example.com) into the audit form. Choose a discovery mode, adjust the page budget if you want, and optionally enable browser rendering or subdomain discovery. Nothing to install, no sign-in required to run an audit.
  2. We enumerate the site. The crawler reads robots.txt, follows it to the sitemap.xml files, and recursively expands sitemap indexes into the full list of known URLs. In Sitemaps + link crawl mode it also follows internal links breadth-first to catch pages missing from the sitemap. When Include subdomains is on, subdomains are discovered first (see subdomain discovery) and each gets the same sitemap treatment.
  3. Every page is audited and scanned. Each page gets an HTTP status check and an SEO audit (title, meta description, H1, canonical tag, word count). The raw HTML is then scanned against 40+ marketing and analytics tracker signatures, and identifiers are extracted — GTM container IDs, GA4 measurement IDs, Meta Pixel IDs, Hotjar site IDs, and more.
  4. You get a report. Results land on a live job page: a pages table, a beacon table broken out per URL, CSV downloads for both, and a delete button. Sign in with Google and the run is saved to your personal history.

The two discovery modes

The browser-render option

The default scan is static: it fetches each page over HTTP and pattern-matches the HTML. That misses trackers injected at runtime by JavaScript — most commonly tags deployed through Google Tag Manager, which only load after scripts execute. Ticking Browser-render pages runs each page through headless Chromium (one browser per audit, pages rendered sequentially, so it's slower) to catch those runtime-injected trackers. We disclose this limitation openly because it determines what the numbers mean — see why static scans miss trackers.

Polite by design

Every audit uses rotating realistic browser user-agent strings, randomized delays between requests, and honors Crawl-delay from robots.txt. No IP rotation is used — the tool stays within a single egress and behaves like a well-mannered browser. More on what the crawler honors.

Deterministic, no AI tokens

The audit is fully deterministic: URL enumeration, HTTP checks, and regex signature matching. Zero LLM or AI tokens are consumed per run, so results are repeatable and free to scale.

Run a free audit on your own site.
Enumerate every URL, audit each page, and scan for 40+ marketing trackers — no sign-up needed to try.
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